Open innovation explainer video

A man wearing a grey shirt presents from a living room. The closed captions on the screen say, "any company can do it".

UK software start-up edison365 wanted to create a video to support SEO rankings for ‘open innovation’. It needed to reflect their relaxed and quirky tone of voice.

I drafted a video script, then ran it by our presenter so he could adapt it to reflect his own style.

This video has achieved over 8,000 views so far.

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